What is Woxbow?
- Adoniah Carmeline
- Feb 18, 2017
- 1 min read
Wowbox by Telenor!
An interactive digital lifestyle application, providing access to engaging localized content, deals and digital products.
Product Description:
WowBox is a lifestyle app and is a new way to experience the internet. Get up to date, be entertained, have fun, and get great deals on data packs and local products. WowBox usage does not incur any data costs on the TP mobile network, making WowBox completely free to use. In addition to browsing the full range of content offered in the app: including daily news updates, lifestyle tips, games, sports, horoscopes, jokes and competitions - you can earn tokens (which is reward points) that you can use to purchase offers.
It is one of the only localized app providing access to content in both English & urdu.
Target User Group:
The target segment has newly got access to the internet and owns a smart phone. In general, they have a high desire to connect to the internet in order to consume content, participate in social media channels and gain access to other services. They are very price sensitive and often like to optimize their daily spend on mobile and while shopping/eating out.
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